廣告投放專員 / Performance Marketing Specialist

Job Description

We're looking for passionate and self-motivated Performance / ADs Marketing talent to join us and grow CakeResume's brand. You will work closely with the marketing and business teams.

What Will You Be Working On?

  • 擬定廣告投放策略,並妥善規劃所有廣告渠道預算以達成行銷目標,投放地區涵蓋台灣與海外市場
  • 獨立執行廣告投放,包含但不限於 Google Ads, Facebook Ads, Instagram Ads, TikTok Ads, LinkedIn Ads, Dcard Ads
  • 廣告素材規劃與文案撰寫,並與視覺設計師協作完成素材的製作
  • 彙整所有廣告數據製作廣告成效報表,並定期監測、提出洞察分析
  • 根據廣告成效持續提出並執行廣告優化

Requirements

What you should have?

  • 3 年以上廣告投放經驗佳,具備全方位廣告投放能力,包括策略擬定、預算分配、廣告投放操作與優化、數據洞察與分析
  • 擁有實際操作 Google Ads、Facebook Ads、Instagram Ads 廣告投放與優化經驗
  • 熟悉廣告成效追蹤工具,擁有良好數據分析洞察能力,並提出廣告優化策略
  • 對廣告素材的美感及成效具有極高敏銳度
  • 熟悉不同社群平台使用者習慣,具有社群敏感度
  • 具備良好的溝通能力,能積極與團隊協作達成目標
  • 具備專業英語讀寫能力

Nice To Have!

  • 操作過每季廣告預算 NTD 100 萬以上
  • 具備 Google Ads 、 Google Analytics、Facebook Blueprint 認證
  • 廣告素材設計製作能力(平面設計、影像剪輯)
  • 具備 SEO 經驗與知識

Interview process

  • 30 分鐘的線上面試 ( Google Meet )
  • 完成一份 pre-interview task(5 天內遞交)
  • 2 小時實體面試

With us, you’ll develop your strengths and enjoy a career full of varied experiences. We can’t wait to see where your ambitions take you at CakeResume.

Welcome To Join Us, and Be A Caker!

1
No requirement for relevant working experience
40K ~ 70K TWD / month
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About us

CakeResume is an international talent platform provides a world's top online resume building tool and brings global opportunities to talent in the digital age.

Since launching in May 2016 in Silicon Valley, we now manage over 4M talent profiles & 5K company profiles on CakeResume. Innovative companies like Amazon, Google, IBM, Nvidia, TSMC, as well as leading brands of all kinds including L'Oréal, P&G, and many more are working intensively with CakeResume for better talent engagement. 

We're a growing team of 80 creatives, business talents, marketing gurus and techies, and are dedicated to creating an ecosystem where great talents can meet great companies efficiently, and building a world-class brand along the way! 


CakeResume 國際人才平台,提供世界上最好用的線上多媒體履歷編輯器之一,並幫助數位時代的人才連結全世界好的工作機會。目前在全球已累積高達 400 萬份履歷、5000 多家企業刊登職缺。而我們的願景是拓展至整個 APAC 地區,成為穿梭國際間的重要人才招募夥伴。

2016 年自矽谷落地以來,我們已經幫助了百萬名全球使用者找尋工作,全球知名的領先企業也相繼來 CakeResume 吸引多樣人才,如 Amazon, Google, IBM, Nvidia, TSMC 等知名創新科技公司、也有如 CTBC, Cathay Banking, McKinsey 等領先銀行與商務顧問業。

我們是由程式開發、設計、品牌行銷、商務開發與人才招募等不同領域的頂尖人才所組成的團隊,目前公司規模約為 80 人,是一個活力滿滿的大家庭。歡迎您加入我們的成長旅途,一起從台灣邁向國際!


Team

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COO
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Senior Recruitment Consultant
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Senior Recruitment Consultant
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Associate Marketing Manager
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Content Marketing Strategist
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Business Development Representative

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