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(Sr.) Hong Kong Marketing Specialist

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Job updated 2 months ago
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Job Description

Dcard is a social media platform devoted to creating a safe and free environment for ever-flowing ideas and extraordinary stories. Garnering the trust of the younger generation, our service attracts millions of active users and up to 20 million unique visitors per month. We have substantial influence and high penetration amongst the youth of Taiwan, but our ambitions do not stop here. Continuing our success in the Taiwan market, we are now expanding to new markets as well.

Facing the quick changing field of social media, we hope to find more talent to join Dcard. We need a Sr. Marketing Specialist to join us in planning and executing Marketing projects and facilitate collaboration across different fields. If you are ready to take the leap, join us in creating an experience that connects people all around the world!

Why Should You Join Dcard?

Dcard provides different services and products such as the Draw Card feature, Forums and E-Commerce, etc. Our users range from college students to younger children. Our growth mindset allows us to continue building our fast-developing organization and continue to extend its influence. We focus on our vision and develop long-term strategies, keeping our eye on the goal and breaking through. We are not satisfied with what we’ve got and have our eyes set on the world, eager to create more opportunities and develop in various fields. We need you to join Dcard so that we can create more value across different fields for our users!

About Dcard’s Hong Kong Team

The Hong Kong team are all native Hong Kong citizens. You can communicate with the team in your native language and serve Dcard’s Hong Kong users together. You will work with Advertisement, Community, and other roles to create an influential forum for the youth of Hong Kong.

What You’ll Do

  • Formulate and execute marketing plans for the Hong Kong market according to company goals, including online and physical marketing campaigns.
  • Propose, plan and execute multiple integrated marketing campaigns according to the needs of advertising clients.
  • Carry out cross-industry brand cooperation, discuss and negotiate cooperation plans with different brands and KOLs to enhance brand value.
  • Formulate medium and long-term social media development strategies and conduct daily operations.
  • Other marketing tasks assigned by the supervisor.

Requirements

Qualifications

  • At least 4 years of marketing related experience.
  • Proficient in Cantonese and fluent in English.
  • Detail-oriented, proactive, willing to learn, good communication skills and have the courage to face various unknown challenges.
  • Understand the habits of internet users in Hong Kong and the culture of college students' communities. Highly sensitive to media and internet trends, can quickly adapt to various changes, develop marketing plans based on company goals and provide creative proposals.
  • Able to manage marketing projects independently, including project planning, scheduling, coordination of tasks and personnel, as well as resource integration and utilization, based on departmental goals.
  • Have experience in social media management. Familiar with various social services, including Youtube, Facebook, Instagram, Snapchat, Telegram, and WhatsApp.
  • Ability to use editing tools such as Illustrator and Photoshop.

Bonus Qualifications

  • Have experience in B2B/B2B2C marketing negotiation.
  • Good at using marketing tools, such as Facebook & Instagram advertising, GA, SEO, etc.
  • Familiar with digital advertising operations.

Location

  • This role can be located in Taipei office OR work from Hong Kong remotely based on the discussion between the candidate and Dcard.
  • Work Permit application in Taiwan will be supported.

Salary

  • Negotiable

Notice

  • If we think there is an opportunity for collaboration we will contact you as soon as possible!
  • Unsuitable candidates may not receive further notice.
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4 years of experience required
40,000+ TWD / month
Partial Remote Work
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Logo of Dcard 狄卡科技股份有限公司.

About us

「讓每個人找到共鳴。」

Dcard 結合科技與人文搭起一座橋樑,豐富每個人的生活、讓每個人找到共鳴。面對快速變化的網路生態,Dcard 聚焦長期使命願景、年度戰略,夥伴們專注在公司戰略與目標,用成長型思維打造一個快速成長也充滿溫度的企業文化。

Dcard 致力於打造讓人放心分享自己故事的場域,讓平凡人分享不平凡故事的新世代服務。Dcard 是全台最大的匿名社群,在年輕族群有極高滲透率與影響力。不止步於台灣社群取得極大影響力,我們正全力擴張版圖,強力發展廣告、電商、IP 新型業務及跨國市場,持續往世界級網路公司的目標努力。

我們的服務範圍擴及台灣 (Dcard)、香港 (Dcard.HK)及日本 (Dtto),持續擴大海外市場影響力。我們希望能邀請優秀的你加入團隊,把你的名字列在我們下一個里程碑的故事裡!

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六個你會愛上 Dcard 的理由:

▌討論合作的文化
我們相信夥伴多方交流及討論可以創造出更多不一樣的火花跟可能性。在 Dcard 我們傾聽也重視每個夥伴的想法,每天專案小組進度會議、每週產品會議、每月 All Hands Meeting 中,夥伴們彼此對齊進度,主動提出想法,做更完善的決策與行動。透過夥伴的溝通合作,互相激盪火花,幫助團隊打造更棒的產品!

▌充沛的學習資源
我們相信跟一群優秀的夥伴共事,絕對是最棒的福利! 為了在快速變動、充滿挑戰的環境中取得影響力,我們需要勇於面對未知的挑戰。Dcard 重視夥伴的成長,我們提供各類書籍、講座、國內外研討會及專屬語言進修課程等資源,成為夥伴學習路上最大的後盾!

▌高速成長的環境
不止步於在台灣社群取得極大影響力,Dcard 正全力擴張版圖,發展廣告、電商、IP 新型業務及跨國市場產品,持續往世界級網路公司的目標努力。在這裡,你將能親身參與各類新想法、新產品甚至是新市場的誕生!

▌投注熱情的團隊
我們是多元背景的跨國團隊。夥伴們充滿熱情,專注在不同領域,用成長型思維打造快速成長的團隊,提供社群、廣告、電商、跨國等不同服務給使用者。

▌創造影響的舞台
在這個變化快速的場域,夥伴有多方嘗試的機會,可以參與各類新想法、新產品甚至是新市場的誕生! 只要你有能力和意願,站出來,你就可以親自做出改變。

▌彈性的工作氛圍
混合工作的模式(Hybrid Work),Dcard 夥伴能彈性安排工作時間與空間。具有彈性的遠距工作日(Remote Day),在辦公室也可以選擇在任何小角落工作。讓你自在挑選想要工作的時間和地方!


Team

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People Team
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Talent Acquisition Manager
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People Operations Intern
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People Business Partner
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People Business Partner
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People Business Partner

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