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(Japan) Marketing Specialist 日本市場行銷專員
Job Description
漸強實驗室的產品是建立在通訊平台上產生的廣告數據應用。主要產品是2019年發表的 Messaging Analytics & Automation Cloud（MAAC）， 結合數位廣告（Programmatic Ads）與訊息串接技術（Messaging API），發揮社交通訊軟體最大的商業效益。我們服務超過400間品牌客戶，來自電子商務、零售、媒體、金融等不同產業，包含H&M、GAP、中國信託、Ikea、Skyscanner、樂天市場、黛安芬、東森購物、天下雜誌等國內外知名企業。
漸強實驗室從 2017年成立以來迅速成長，不僅被知名 AI 集團 iKala 愛卡拉投資，更在 2019 一月成為 Google Technology Partner，也是台灣唯一的官方的 Shopify meetup partner，並在 2019 七月份拿到 LINE Technical Partner 以及 91APP 策略合作夥伴的資格，也在2022年成為LINE唯一金級合作夥伴。同時，我們也積極推展海外業務，目前和日本軟銀旗下的Treasure Data合作前進日本，也已開始拓展泰國業務。
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我們正在找一位日本市場的行銷人才，藉由舉辦線上線下講座、優化產品翻譯、提供作為讀者的行銷人員有價值且實用的內容，使潛在顧客對品牌產生好感和信任，來創造深度的行銷溝通。
想了解更多漸強實驗室的開發環境與企業文化，可以參考我們的職涯部落格: https://reurl.cc/QLLDN2
The Japan Marketer is expected to:
- Planning and executing performance marketing campaigns, including planning strategies, copywriting, project management, etc.
- Operating digital advertising (FB/Google/Line/YT/LinkedIn) to promote every B2B campaign and bring qualified leads to the BD department.
- Tracking and analyzing data, optimizing results instantly, and adjusting performance marketing strategies.
- Pay attention to Ｍartech trends, gain insight from target audience needs, and come up with innovative marketing issues to create content with.
- Plan and host the company's seminars, participate in on/offline marketing events, and produce high-quality content.
- Plan and participate in the launch of new services and products through cross-team collaboration, and assist in product and content localization.
Requirements
Required Qualifications
- Native in Japanese.
- Experience in digital advertising (FB/Google/Line/YT/LinkedIn) and Google Analytics (GA analysis).
- Ability to predict audience preferences with an editorial mindset.
- Communication skills to present new products and write engaging copy, telling the story of products, for various marketing channels.
Preferred Qualification
- Working proficiency in English or Mandarin.
- Experience in Martech or Software B2B industry.
- Experience working in a SaaS company.
- Experience in using Wordpress and Webflow.
Location
The location can be in Taiwan or Japan
Interview process
Please submit your application via this link: https://cresclab.teamdoor.io/s/VikFJbsN
Thank you!
About us
漸強實驗室成立於 2017 年，致力於開發與應用 MarTech 行銷科技，相信科技與數據能放大對話價值，幫助企業與品牌數位轉型與精準行銷，創造美好顧客體驗。漸強投資於科技與數據，相信科技與數據能提升廣告和訊息推播的效率，也相信以 Data 為中心的 Martech (Marketing Technology) 是最近十年來最蓬勃的數位廣告科技趨勢。
我們結合 AI 與行銷自動化等應用，開發兩大產品：
- 全方位行銷平台 MAAC（Messaging Analytics Automation Cloud）
- 對話式互動平台 CAAC（Conversation Analytics Automation Cloud）
漸強深耕 LINE 官方帳號，獲 LINE 官方帳號唯一金級技術夥伴認證，並擴及 SMS 簡訊等多渠道，提供行銷、客服、銷售三大面向解決方案。
我們也跨足台灣、日本、泰國市場，旗下客戶橫跨電商、零售、媒體、汽車、醫藥、餐飲、金融、政府等多元產業，至今服務超過 500 間品牌，包括 IKEA、樂天市場、PChome、星巴克、H&M、GAP 等。
Crescendo Lab was established in 2017 with a commitment to developing and applying MarTech marketing technology. We believe in amplifying the value of conversations through the use of technology and data, helping businesses and brands undergo digital transformation and precision marketing to create exceptional customer experiences.Crescendo Lab Ltd. is a technology and data-driven company dedicated to enhancing the efficiency of advertising and message dissemination. We believe that data-driven marketing technology(Martech) is the most vibrant digital advertising technology trend in the last decade.We integrate AI and marketing automation to create two flagship products:Messaging Analytics Automation Cloud (MAAC) - a comprehensive marketing platform.
Conversation Analytics Automation Cloud (CAAC) - an interactive platform for dialogues.Crescendo Lab specializes in LINE Official Accounts, holding the only Gold-level certification as LINE's exclusive tech and solution partner. Our reach extends to multiple channels, including SMS, offering solutions in marketing, customer service, and sales.We have a presence in diverse markets such as Taiwan, Japan, and Thailand, serving over 500 brands across various industries, including e-commerce, retail, media, automotive, pharmaceuticals, food and beverage, finance, and government. Our clientele includes renowned brands such as IKEA, Rakuten, PChome, Starbucks, H&M, and GAP.
Team
